Responsible for overseeing and managing the social media and digital marketing services for Jones PR and a diverse selection of clients, including developing content strategies, running advertising campaigns, and managing client reputations in the digital sphere.
 

• Met with clients to determine their digital media needs and where strategy can be integrated into current brand management.
   

• Assisted with the research, creation, and ongoing development of client brand voice and content strategy.
   

• Developed written content and provided guidance and feedback for accompanying creative assets.
   

• Analyzed and monitored client social and digital strategies for effectiveness, accuracy, and return on investment.